Facts Question 1 8 Points Thai Airways Ta Airliner Based Bangkok Thailand Ta Founding Mem Q30986014

FACTS for Question No. 1: (8 points) Thai Airways (TA) is an airliner based in Bangkok, Thailand. TA is a founding member of the Star Alliance, an industrial group whose members now include 27 airlines from around the world. The alliance had been prosecuted for anti-competitive practice in its pricing in the US under anti-trust law. Anti-trust law in the US is intended to protect the market and consumers. In 2011, Thai Airways was ordered to pay S3.5 million for price fixing in cargo service litigation. In 2012, Thai Airways was also ordered to pay $7.5 million for anti-competitive price fixing practice in passenger service. Then in 2015, the US downgraded Thai Airways for safety issues. In additional to transporting passengers, Thai Airways also transports cargoes. One of the cargoes it transported was frozen fish from Thai Fishing Company (TFC). TFC uses Thai Airways to deliver its frozen sea food products to high end hotels and restaurants in European countries. TFC is a fish processing factory based in Bangkok. TFC buys its fish from independent fishing trolley operators. These trolleys used slave labor to catch fish. In 2016, the EU placed a ban on fish imported from Thailand alleging that it was produced with slave labor. As the result TFC could not export its frozen fish to the EU market. Thai Airways lost TFC’s cargo account and revenue from that account disappeared. Since Thai Airways is used to transport TFC’s frozen fish to the EU people in the EU countries called for boycotting Thai Airways for transporting products that are produced with slave labor. The boycott adversely affected Thai Airways passenger revenue. The boycott inflicted great loss to the airlines’ revenue in 2018 Mean while Vietnam Airlines (VA) based in Hanoi, Vietnam, is competing to increase its market share by vying for Thai Airways’ market in the EU. VA is a member of the Star Alliance, but does not face allegation of slave labor among its cargo accounts. However, recent audits show that VA failed to pay over-time to its domestic staff while foreign employees are generally overpaid for doing the same work. QUESTON-2: Discuss problems and propose solution based on lecture and chapters 1, 2, 3 & 4. No personal opinions. Customer service iii.Quality & benchmarking DATA for Question No. 2: (7 points). ii.Competition QUESTON-2:What are UCL & LCL? DESCRIPTIWE Date 3101/18 3001/18 2901/18 26/01/18 2501/18 24.0118 2301/18 2201/18 1901/18 B/01/18 8.06 В 10 8.10 805 8 20 8.15 820 INFERENTIAL 8 20 B26 8.30 NORMAL CURVE 0.1% 2% 16% 98% 999% 50230 .8so 601/18 5/0118 B.45 ANDARD Show transcribed image text