Continue Best Sellers Changed Include Three Langua Packaging Could Used Across Multiple Mi Q34229918

continue to be best-sellers for the changed to include three langua the packaging could now be used across multiple mi paper packaging Spanish-instead of one. This change alone saved $400,U0 CASE Chads Creative Concepts schec on the banks of Lake Erie in Sandusky, Ohio, the company . Being bit of the Chads Creative made wooden furniture for vacation cabins located furn ple by Ohad Thoine conoepts designs and manufactures wood furniture. Founded began by producing custom- along the coast of Lake Erie and on nearby Kellys an outdoors type himself, Thomas originally wanted to bring a Island and Bass Island str outdoors inside. Chads Creative Concepts developed a solid reputaio creative designs and high-quality workmanship. Sales eventually encompass at the entire Great Lakes region. Along with arowth came additional opportuniues. Traditionally, the company focused entirely on custom-made furniture, with the customer specitying the kind of wood from which the piece would be made As the companys reputation grew and sales increased, the sales force began selling some of the more popular pieces to retail furniture outlets. This move into retail outlets led Chads Creative Concepts into the production of a more standard line of furniture. Buyers of this line were much more price-sensitive and imposed more stringent delivery requirements than did clients for the custom line. Custom- designed furniture, however, continued to dominate sales, accounting for 60 per- cent of volume and 75 percent of dollar sales. Currently, the company operates a single manufacturing process in Sandusky, where both custom furniture and standard furniture are manufactured. The equipment is mainly general purpose in nature to provide the flexibility needed for producing custom pieces of furniture. The layout puts together saws in one section of the facility, lathes in another, and so on. The quality of the finished product reflects the quality of the wood chosen and the craftsmanship of individual workers. Both custom and standard furniture compete for processing time on the same equipment by the same craftspeople. During the past few months, sales of the standard line steadily increased, leading to more regular scheduling of this product line. However, whenarea of sustainability, Crayola built a ste adacent l bs run the plant as well as the headquarters ATE VALUE uring plant in Easton. The farm nm Dr n theas manufact he 850 million colored with one tree planted n encils produced each year only useeto for every tree harvested. Sourcing for paraf es neotly moved from Louisiana to western Pennsylvania I Wa recently arels of lil annually related to wax transportationlani wth recycled plastics. And any excess wax from the ons is reintroduced into the manufacturing process so no tates Chinas market of children ages 0 to 14 is lar The company is aggressively pursuing new markets outsina ger than all the other markets combined, with more than half the worlds child popula 14 percent of the companys total sales come from international market partiular attention is being devoted to growing the companys manutabhr and distibution presences there. As you can imagine, this means operat managers must think about how to grow the current supply chain beod boundaries of existing domestic and international borders if additional ea sion is to occur QUESTIONS 1. Map Crayolas five nillars of n luhis to the Comtle us sion is to occur ty, QUESTIONS 1. Map Crayolas five pillars of operational leadership to the competitive priorities in Table 1.3. Create an assessment of Crayolas competitive priorities as it relates to their Asian expansion plans. Which of the competitive priorities might present the biggest challenge to Crayola as it expands internationally? 2. 3. de-ofs had to be made, custom furniture was always chgn ause of its higher sales and profit marginn T ture niecencontinue to be best-sellers for the changed to include three langua the packaging could now be used across multiple mi paper packaging Spanish-instead of one. This change alone saved $400,U0 CASE Chad’s Creative Concepts schec on the banks of Lake Erie in Sandusky, Ohio, the company . Being bit of the Chad’s Creative made wooden furniture for vacation cabins located furn ple by Ohad Thoine conoepts designs and manufactures wood furniture. Founded began by producing custom- along the coast of Lake Erie and on nearby Kelly’s an “outdoors” type himself, Thomas originally wanted to bring a Island and Bass Island str outdoors” inside. Chad’s Creative Concepts developed a solid reputaio creative designs and high-quality workmanship. Sales eventually encompass at the entire Great Lakes region. Along with arowth came additional opportuniues. Traditionally, the company focused entirely on custom-made furniture, with the customer specitying the kind of wood from which the piece would be made As the company’s reputation grew and sales increased, the sales force began selling some of the more popular pieces to retail furniture outlets. This move into retail outlets led Chad’s Creative Concepts into the production of a more standard line of furniture. Buyers of this line were much more price-sensitive and imposed more stringent delivery requirements than did clients for the custom line. Custom- designed furniture, however, continued to dominate sales, accounting for 60 per- cent of volume and 75 percent of dollar sales. Currently, the company operates a single manufacturing process in Sandusky, where both custom furniture and standard furniture are manufactured. The equipment is mainly general purpose in nature to provide the flexibility needed for producing custom pieces of furniture. The layout puts together saws in one section of the facility, lathes in another, and so on. The quality of the finished product reflects the quality of the wood chosen and the craftsmanship of individual workers. Both custom and standard furniture compete for processing time on the same equipment by the same craftspeople. During the past few months, sales of the standard line steadily increased, leading to more regular scheduling of this product line. However, when area of sustainability, Crayola built a ste adacent l bs run the plant as well as the headquarters ATE VALUE uring plant in Easton. The farm nm Dr n theas manufact he 850 million colored with one tree planted n encils produced each year only useeto for every tree harvested. Sourcing for paraf es neotly moved from Louisiana to western Pennsylvania I Wa recently arels of lil annually related to wax transportationlani wth recycled plastics. And any excess wax from the ons is reintroduced into the manufacturing process so no tates China’s market of children ages 0 to 14 is lar The company is aggressively pursuing new markets outsina ger than all the other markets combined, with more than half the world’s child popula 14 percent of the company’s total sales come from international market partiular attention is being devoted to growing the company’s manutabhr and distibution presences there. As you can imagine, this means operat managers must think about how to grow the current supply chain beod boundaries of existing domestic and international borders if additional ea sion is to occur QUESTIONS 1. Map Crayola’s five nillars of n luhis to the Com tle us sion is to occur ty, QUESTIONS 1. Map Crayola’s five pillars of operational leadership to the competitive priorities in Table 1.3. Create an assessment of Crayola’s competitive priorities as it relates to their Asian expansion plans. Which of the competitive priorities might present the biggest challenge to Crayola as it expands internationally? 2. 3. de-ofs had to be made, custom furniture was always chgn ause of its higher sales and profit marginn T ture niecen Show transcribed image text

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