Campaign Managers Politician Running Reelection Political Office Planning Campaign Four Wa Q31820590

The campaign managers for a politician who is running forreelection to a political office is planning the campaign. Fourways to advertise have been selected: TV ads, Radio ads, Billboards and Newspaper ads. The cost of these are; $900 for each Tvad, $500 for each Radio ad, $600 for a bill board for 1 month and$180 for each Newspaper ad. The audience reached by each type ofadvertisement has been estimated to be $40,000 for each Tv ad,$32000 for each Radio ad, $34000 for each billboard and $17000 foreach Newspaper ad. The total monthly advertisement budget is $16000. The following goals have been establlished and ranked.

Goal 1:The number of people reached should be atleast1,500,000.

Goal2: The total monthly advertisement budget should not beexceeded.

Goal3: Together, the number of ads on either Tv or Radio shoiuldbe atleast 6.

Goal4: No more than 10 ads of any one type of adversetisementshould be used.

Formulate this as a goal programming problem.